HBC Trading is a renowned entity in the gourmet wholesale food sector, dedicated to sourcing the world’s finest flavours and ingredients for Australia’s supermarkets, retailers, and food services.
Operating as a global importer, exporter, brand owner, and distributor, HBC Trading boasts partnerships with over 45 countries for imports and serves more than 20 countries with its exports. Since its inception in 2005, HBC has maintained an unwavering commitment to scouring the globe for premium flavours. HBC has emerged as Australia’s leading supplier and distributor of certified organic products, showcasing its remarkable diversity and commitment to quality.
HBC TRADING
Graphic Designer
PACKAGING DESIGN
I have been working on improving their packaging design, taking the products from a label to a printed bag (pouch) design. Keeping the design style, improving the packaging perception, quality and using recyclable bags.
Below you will find some examples of the “After” (Printed Bag) and “Before” (Only Label)
CATALOGUE AND Magazine ads
As a company that offers Certified Organic and Kosher products, HBC Trading has been featured in prominent magazines such as ACO magazine (Australia), The Jewish Link (USA), and others. This not only provides HBC Trading with an opportunity to showcase its brands (Chef’s Choice, Kura & Lovin’ Body) but also signifies a valuable collaboration, aligning with certifications that are integral to the core values of the company.
